Ranking on Google is a difficult task for any business, but for automotive dealerships it can be even more complex. Consumers beginning their process of car shopping do it almost…
Marketing is a crucial part of almost every business, it helps your build your brand and audience, but mistakes in marketing can be detrimental. No one wants to put themselves…
On Black Friday in 2017, retailers in the United States earned a record-breaking $7.9 billion, according to Adobe Analytics. If you have not yet created a marketing plan for the biggest…
In order for brick-and-mortar retailers to keep up with e-commerce moguls like Amazon, EBay, and Overstock, they must find a way to enhance customer experience. Last year alone, Amazon’s net revenue…
Millennials are like the first-born child who would always get the attention of parents. That is, until the second child, or Generation Z, is born and slowly steals the limelight. In…
There is no question that the digital marketing trend known as blogging should be included as part of your marketing strategy. According to Tech Client, small businesses with blogs generate 126% more leads. Through blogging, you…
Email marketing continues to prove itself as a top performer in generating the highest return on investment (ROI) for companies. In 2016, ROI was $44 for every $1 spent in email marketing. With…
Back in 2012, 41% of teenagers owned smartphones. In 2018, six years later, teen ownership of smartphones has increased to 89%, according to a recent study of 1,141 American teens between the…
In today’s digital world, brands often have to compete with one another for the attention of consumers. Through social media, brands are given the opportunity to develop relationships with consumers,…
Recipe Courtesy of Balance Marketing Group Level: Intermediate | Total Time: 365 Days a Year | Yield: ∞ Step into the kitchen of Balance Marketing Group and start cooking with our top chefs. Mix SMART goals with…