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Counterpoise by BMG
Navigating the Ever-Changing Retail Advertising Space
The Evolution of Retail Advertising Retail advertising is changing in 2024 with OTT and connected TV (CTV) ads, AI, and simpler e-commerce. Consumers are not paying for cable packages as…
How Localized Marketing Can Help Your Small Business
Show the Human Side of Your Brand
Every business is looking to distinguish itself from its competitors. Whether it is product quality, pricing, range of products and services, etc., every business is looking for an edge. Something…